? Create an informational landing page:
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.
? Increase the impact of your webinar content after the event:

? Nurture your leads:
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Have an attractive and efficient topic:

? Take advantage of webinar handouts:
? Choose a relevant topic:
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