Look at the things you should consider before organizing a webinar:
? Marketing Automation to Reactivate Old Leads:
? Make a landing page:
? Donít forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
Send them invites for your webinars or whitepapers. Send an email regarding it, and wait for their response on it.
? Send reminder mails:
? Email to your subscriberís list:
People attend webinars for the quality content they will be receiving from it. Donít dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
Make a remarkable landing page on your website and add an eye catchy headline, list your product benefits and use a call to action button. Landing pages influence sales. They help you show who you are and what you are offering. Plus, itís the place from where you get direct traffic and a visitorís complete information via a lead generation form.
Content is the reason people register and attend your webinar, so without great content, either wonít get people to show up or you wonít get them to come back. Carefully select your topic/title/speaker based on your target audienceís interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educationalónot ďsalesyĒóso be sure that you create content that your audience finds helpful and valuable.