Promotional webinars, if used efficiently, are the most effective tool for marketing your upcoming product. You can host promotional webinars that incorporate the pitch of your upcoming product or services.
Remarketing allows you to re-engage with visitors which are no longer active on your website. Remarketing helps regain your previous prospects and reduces losses.
Provide a short video to describe the benefits and what people will learn through your webinar. You can put it on your website, social media, blog and emails.
How to generate leads with a webinar
Webinars have become one an important content marketing strategy for customer engagement. Attendees of webinars are getting knowledge in different niches without any effort.
Hold a customer survey via email to learn if your previous customers are satisfied. The referrals generated by these customers proves to be solid leads, because they come from a customer who already has experienced your services and products.
Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.
? Reduce loss:
? Send reminder mails:
? Make an email list:
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
Remarketing enables marketers to reconnect with webinar visitors and helps retarget your leads. Retargeting your webinar can increase your engagement and help you improve your advertising ROI. If used efficiently, remarketing is a marketer's most powerful tool. Remarketing of your webinar will help regain your previous webinar visitors. The following are a few advantages that are available due to the remarketing of your webinar.
Be sure to allow time at the end of the webinar for taking questions that your audience can submit throughout the webinar. The Q&A provides a great opportunity to engage your audience and give additional insight to what you have previously discussed, as well as related topics that are of interest to the audience.