People attend webinars for the quality content they will be receiving from it. Donít dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
? Send a Thank you email after registration:
This analysis helps gett the list of qualified leads, which in turns helps gain information about these leads. It helps in lead nurturing.
? Increase Conversion Rates:
? Send follow up emails:
? Make sure that your team members regularly update posts related to the webinar, so your audience will remain connected with the event. Encourage your audience, so they become the part of the conversation.
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
Everything has been done, now you need to make an operative landing page to hold your prospects. Keep it simple, so more people can sign up for your webinar.
Guide and show attendees where they should click to earn benefits from the webinar. This will help bring more clicks to your landing page by appropriate CTA defining.
If there is no need for a live event, you can use on-demand presentations for various big webinar concerns. One of the advantages is that it provides ease of content creation for subject matter experts, becaues they can record their portion online video at their convenience.
? Create a landing page:
The tips above help easily market your webinar through various social media platforms.
Try to make a convincing invitation to drive registration. Don't give them a reason to feel like your invitation is a corporate "fill in the blank" form. Target a specific segment and make a personal connection, so you can retain them longer.
Promotional webinars, if used efficiently, are the most effective tool for marketing your upcoming product. You can host promotional webinars that incorporate the pitch of your upcoming product or services.
present their products and services to targeted groups, so they can generate interest in their brand and their audience can get some benefits from it.
? Reach Highly Targeted Audiences:
? Market your webinars through social media:
? Nurture your leads:
? Donít forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
? Start on time and end on time: