Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.
An on-demand presentation is a pre-recorded webinar which can be viewed by your audience any time they'd like. Unlike webinars, on-demand presentations do not require a large number of internal links.
? Send an email:
Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.
Choose an appropriate day and time for hosting a webinar. Look for when you will receive the most traffic. To maximize the attendee rate, experiment with different days and time slots and learn the conversion and attendee rates.
An important promotion tactic is email marketing. Inform your subscribers or email list about the upcoming webinar at least seven days before you go live.
? Email to your subscriberís list:
Email is an optimal tool for getting more traffic, and segmenting is required for effective email marketing. Donít forget to send a thank you mail after the person signs up for your webinar, and after attending to make them feel that they are important to you.
? Have an attractive and efficient topic:
? Ask your connections to join the webinar and recommend it in their network, so you can gain more signups. Keep your audience connected to your events through regular posts and updates.
Webinars are one of the best ways for content management. Your audience prefers webinars, because they are getting information and high quality content from them. Webinars are an essential communication tool for generating demand, building customer loyalty, driving website traffic, increasing brand awareness, generating leads, and providing ongoing customer education.
? Choose a relevant topic: