Once you have recognized these leads, nurture them with follow up through various modes like emails, phone calls, e-newsletters, postal mails, etc.
Webinars also allow marketers to present live, as well as recorded webinars for their audiences. The major advantage of hosting a live webinar is that host can engage and interact live with the audience attending the webinar, and that will increase the chance of gaining leads. It gives attendees the possibility to ask questions, see live demonstrations, and take part in live polls.
? Show a short video:
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
Hold a specifically designed campaign drive for generating referrals. Satisfied customer are the best place to get more referrals for your webinar.
An important promotion tactic is email marketing. Inform your subscribers or email list about the upcoming webinar at least seven days before you go live.
? Embed your eventís recording on your official page, so your clients and fans can view and comment on it.
Audience demand new, engaging, high quality content. Itís important for hosts to re-examine their webinar strategies to maximize the impact of their webinar programs and deliver the biggest ROI.
? Create an informational landing page:
Send reminder mails to registrants in order to remind them of the webinar. It will allow them to schedule their work accordingly and would help you get the maximum number of people for your webinar.
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Take advantage of webinar handouts:
Social media provides the best platform to share your webinar, gain more leads, increase net registrations and signups for your webinar. Social media allows you to extend conversations after the event, as well.
? Craft your copies:
? Use the right tools and equipment: